Hilda’s Jollof Pot: The Undeserved Twist in Guinness’ Report 1
                It was a day of food, culture, and history. When Nigerian chef Hilda Baci the celebrity and record breaking chef cooked the largest pot of jollof rice, she did more than break a Guinness World Record for the second time — she brought thousands together in a celebration of Nigerian pride.
he venue was alive with music, cheers, and the rich aroma of smoky jollof as supporters stood by her side until the final serving. No plate went to waste; Hilda ensured the rice was shared with everyone present and even extended to the streets.
Amid the euphoria, I was taken aback when, while reading Guinness World Records’ official report on the feat, one particular detail stood out: the crowd was described as ‘hungry people.’

A paragraph of the Guinness report captured as thus: “A video posted to Hilda’s Instagram account shows the jollof rice being served up to all the hungry people who’d gathered in support and had to suffer through all those amazing smells before finally being able to dig in.
On the surface, the Guinness choice of words might sound harmless or even playful, but they fail to capture the true spirit of the gathering.
READ ALSO: Joyful Triumph: Hilda Baci Officially Crowned Guinness World Record Holder 2nd Time for Largest Pot of Jollof Rice
Those who showed up for Hilda were not simply “hungry.” They were supporters, fans, celebrants, and proud Nigerians eager to witness a moment of history. To sum them up as “hungry people” reduces a festival of culture and unity to something far less meaningful.

Why Language Matters
Words shape perception. By calling the crowd “hungry people,” Guinness unintentionally portrayed Nigerians in a way that leans toward stereotype rather than celebration. Better alternatives — such as supporters, well-wishers, celebrants, or even simply the crowd — would have honored their role without undermining it.
The truth is, Hilda’s jollof marathon to break Guinness record was more than a meal. It was about resilience, community, and pride.

The people who came weren’t just waiting for rice; they came to be part of history, to support a daughter of Nigeria, and to celebrate a dish that unites West Africa.
Guinness World Records’ phrasing may not have been malicious, but it is a reminder that global institutions must be mindful when telling African stories. Context matters, and representation should uplift, not diminish.
Because in that moment, the people gathered around Hilda Baci were far more than “hungry people.” They were witnesses to history being served in one giant pot of jollof rice.
